It's definetly staged, remember seeing some "viral videos debunked" thing a while ago and they admitted it was bogus.
Don't believe anything you see on the so-called "tru TV", half the stuff on that channel is staged. I swear they must only have like 3 shows, it's always "stupidest criminals", "best police chases", or the trailer trash favorite, cops. My roommate at school for whatever reason was addicted to that damn channel, I would rather stick my **** in a toaster than watch another episode of "world's dumbest criminals". Not only are the videos staged, but the "celebrities"(so famous I've never heard of any of them) are the most painfully un-funny people ever to disgrace the screen of a TV.